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So you have done the hard work, you have figured out what your real Core values are, you are clear on your permission to play values and you also have a couple of aspirational values that you are going to build a plan to embed these into your organisation. You are all set, let's get the posters made & framed!
Not so fast… A framed picture of some words doesn't cut it. Just think about it for a second, think about all those times you have worked in an organisation where their purpose, mission, and values are laminated or framed & stuck on a wall, how real were they? How embedded in the organisation are they? Not so well right? The only framing of your values you really need to do is the story about them.
There is a story behind the values you have chosen for each group, permission to play, aspirational and core. The story is personal to your organisation in the same way as the words you have chosen to describe them. Remember what we said at the start, these are not marketing slogans, they are for your organisation, for your people that you know and work with. It's to make it clear to them first and foremost.
When sharing the new values with everyone then do it in person, gather as many people as you can together and tell them the story about them, why they matter and how they will be lived by the individuals, do not delegate this part it needs to come from the very top. That may mean you are on a road trip to different facilities, it may mean you are on a webinar call, but you are after interaction with your teams, be prepared to answer questions, lots of questions!
Once you are through the process of the initial announcement it's time to really integrate them into your organisation and make them part of the fabric or the organisation, for example:
Your teams should know the values at heart and not by having to go look at a plaque on the wall, they should be 'just the way things are around here' and people should be proud of those things.
Embedding and supporting the values in your company is a daily activity, it needs to be part of your operating plans, development plans and lead from the very top and reflected in every level of the organisation. I challenge you to find a plaque or a framed picture or poster that can truly deliver that.
If you want to understand more about developing Core Values or reviewing your current values and focus then click here to make an appointment and find out how we can help you Make Things, Better
You can also call John on 0211649739 to set up a meeting
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